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Empathy and the Art of Product Design
By Vignesh Ramesh in UXMatters.
Solving extraordinary problems and creating customer-centric products and services that people want and need is a valuable skill that requires a unique blend of fact-based expertise and creativity.
Product design is more than a series of simple steps or a mechanical process for solving a problem. In fact, when done well, product design is something of a mystery. Solving extraordinary problems and creating customer-centric products and services that people want and need is a valuable skill that requires a unique blend of fact-based expertise and creativity. ... "
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