Shopper Scientist: Herb Sorensen

I want to remind people of Herb Sorensen's blog: Shopper Scientist.  He visited our innovation centers a number of times.   One of the most data oriented retail explorers I have ever met.  I hear he may be coming out with an update of his book,  anticipating it, follow him for more information, I will report on it when it comes out.  See my previous writings on his book: Inside the Mind of the Shopper.