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Wednesday, August 19, 2015

Shopper Facial Recognition

In Retailwire:   Increasing capabilities for facial recognition in retail.  Shopper reaction.   " ....  Are shoppers ready for their facial recognition close-ups?   ... By Tom Ryan  ... According to a survey from First Insight, more than 75 percent of consumers would not shop at a store that used facial recognition technology for marketing purposes. The number drops to 55 percent when respondents know there would be a benefit associated with it... " 

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