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Friday, May 08, 2015

Big Insight must Drive Big Data

In CIO-Today: Would not add the Big prefix, but all data analytics must link to some insight into business process,    Pointer to a Forrester report I have not seen:  " ....many enterprises are finding themselves drowning in data, but with no better insight into the issues confronting their businesses, according to new report from Forrester Inc.

The report, titled “Digital Insights are the New Currency of Business,” was written by Forrester analysts Ted Schadler and Brian Hopkins. It analyzed the behaviors of dozens of industry incumbents along with hundreds of startups to determine which organizations are taking the most advantage of big data’s potential, and what their secrets are. ...  " 

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