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Saturday, December 27, 2014

Unilever Aerosol Innovation

A very complete article on the history and current market of deodorants.  An old and stable market.  But now Unilever claims a new aerosol innovation.  Interested because of my long time connection to CPG marketing.  But also because a relative worked for the early inventor of the aerosol spray in consumer products.  A look into CPG innovation.

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