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Sunday, June 16, 2013

Failure of Design Thinking

In Innovation Excellence:  Interesting thoughts on the failure of design thinking.   A little muddled, but I do think there must be a stronger combination of business, quantitative/analytic and design thinking to get to useful results.   What I saw in the enterprise did not do this well.  " ... What will come next after Design Thinking will be an evolution of how Design Thinking will be integrated towards business and becomes a process with synergy. A holistic process that combines the user and the market, analytical and intuitive, deductive, inductive and abductive. What will complement more from Design Thinking will be how strategy, leadership and culture can be fully integrated into the system with synergy which will have a dominant effect in shaping the future of business in innovation. .... "

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